The Practical Law Company (PLC) is a publisher that provides 'legal know-how' for business lawyers. Originally set up to publish 'PLC' magazine, the company saw its future online, where it could provide services on subscription to law firms and law departments.

Over a ten-year period, Atelier helped PLC to effect this change; first by redesigning its flagship magazine, then in refining its brand identity, including print communications and even staff recruitment advertising.

Today, more than 100,000 lawyers around the world use PLC's services.

Marketing flyers for the new online services.

Posters for university law departments, targeting future users of PLC's services.

Marketing flyers for PLC's new online services.

Marketing flyers for PLC's new online support services.

Promotional leaflets for PLC's new online services and legal directories.

Advice leaflets for the new online services and legal support.

New service brochures.

New service launch advertising.

PLC advertising.

PLC corporate brochure.